BG 7.25
नाहं प्रकाशः सर्वस्य योगमायासमावृतः ।
मूढोऽयं नाभिजानाति लोको मामजमव्ययम् ॥
मूढोऽयं नाभिजानाति लोको मामजमव्ययम् ॥
nāhaṁ prakāśaḥ sarvasya yoga-māyā-samāvṛtaḥ
mūḍho ’yaṁ nābhijānāti loko mām ajam avyayam
mūḍho ’yaṁ nābhijānāti loko mām ajam avyayam
Word-for-word meanings
samāvṛtaḥ — being veiled; yoga-māyā — by [My] divine potency; aham — I; na prakāśaḥ — am not manifest; sarvasya — to everyone; ayam — [therefore] this; mūḍhaḥ — deluded; lokaḥ — world; na abhijānāti — does not know; mām — Me; ajam — the unborn; avyayam — [and] imperishable.
Translation
Veiled by My divine potency ( yoga-māyā), I am not manifest to all. Therefore, the deluded world does not know Me, the unborn and imperishable.